Leadership Bios

Giving “How Are You” A Much Needed Makeover 💁💅💇

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Eandlglobalcomm GIF-downsized_largeFirst impressions are more than just a smile, firm handshake, and eye contact; a first impression includes what you ask and how you say it!

If you think back on your week, how many times have you asked the same question: “How are you?”. Did you feel obligated to simply answer “Great!” or “It’s going well!” Is that also where the conversation kind of stopped and you both didn’t know where to go next? Does the question feel lackluster when you hear it and do you even care to know the answer when you ask? (aka BORING! 😴)

Can you see where we’re going with this blog? We’re looking to give the question “How are you?” a makeover, by offering 5 alternative questions courtesy of Forbes.com. These questions are more positive and attentive and will help you become more likable (essential in the business world!)

 What was the best part of your day?

 What [work] is most exciting you this week?

 What new ideas are giving you energy lately

➃ Tell me one thing you’ve learned recently that inspires you

➄ What is one thing we could do right now to make this (day, project, event) even better?

Talk about LOADED questions! Let’s dissect why! 

Question 1 inspires you to dig into every positive interaction you had throughout the entire day. It pushes you to think about all the good in your life and shapes your frame of thinking. It also shows that you are invested in learning about what has been happening to them and value hearing details about their life.

Question 2 stretches your mindset into thinking about difficulties and transforming them into positive affirmations. Take, for example, you are learning photoshop or, more closely related to our company, a brand-new sales campaign (from scratch), and you’re having a lot of difficulties mastering the new task. Question 2 changes you from saying “I’m struggling with…” to “I’m excited to figure out how to master…”

Question 3 might be one of our favorite questions. We think it’s especially cool because it allows the person you are talking with to share their more creative side and it shows your genuine interest to learn about it too. We guarantee that when you ask a deeper question than “what are you thinking about” and ask people Question 3 you’re going to see eyes light up, eyebrows raise, and even some people will stop themselves in conversation, tell you what a great question that is and takes time to think about how to appropriately answer back.

Question 4 similar to Question 2 drives people to talk about their newest learning challenges in a positive atmosphere that may have a long-term effect on how they view a new project. By you simply phrasing your question as a positive they may change their negative way of thinking of difficulties as adventures they now want to conquer!

Question 5  is a really cool way for business colleagues to inspire group thinking and shows they value each other. Just imagine being asked that by your professor, colleague, boss, or one of your managers. After giving your input to them and seeing how well your thoughts and ideas are received, don’t you think you’d be more invested in helping achieve a common goal? We know it motivates us when our clients ask for help and our input!

People want to know you value them. People only care about how much you know after they know how much you care. If you’re wondering why your small talk convos are boring you, take a look at how you start them! At E&L Global Communications, we do our best to think of out of the box ways to get to know our team. Don’t be afraid to be dynamic! Don’t be afraid to dive deeper than is expected! You may build some great long-term partnerships just from starting a new conversation with one of these 5 questions!

P.S. E&L Global Communications is hiring for a summer internship position! Internships vary in length and, not only are they paid, but they are also a great resource for your next career. Submit your resume to us directly or send our HR team an email at contact@eandlglobalcommunications.com

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Calling On Carla: E&L Global Communications Newest “It Girl!” 👠

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It’s not often you meet someone like Carla – professional, goal-oriented, humble, and hard-working. In fact, from her preliminary interview with E&L Global Communications back in June, we knew she was special.

A Detroit native, Carla grew up with a personality as big as her dreams. The youngest child of three girls, she grew up empowered by her mother with a vision of being a lawyer or a doctor. An outgoing child, Carla expressed herself early on through English & Art classes, writing essays on Johnny Cochran and how he inspired her to pursue law, and poems about coping with her moms illness. In 7th grade she even helped found a poetry club for her middle school, helping other students learn how to express themselves and share their voice.

In high school Carla joined her school’s track team, exercising her competitive spirit and desire to win – two traits she still holds today that help her continuously break records at E&L Global Communications! Enrolling immediately after high school at Wayne State, Carla received her Associates, but quickly realized that Law was not what she saw herself doing long-term anymore. She accepted her first position in retail sales and immediately found a niche working face-to-face with consumers. Her love for communication was so apparent that customers and co-workers were drawn to her  – something that hasn’t changed since her first job outside of college 10 years ago!

After gaining invaluable experience in sales, Carla was offered a job working as an Administrative Manager for a local Detroit-based construction company! Whether she was helping with purchasing, payroll, or negotiating contracts, Carla’s good nature and easy going personality made her a trusted go-to within the company. After she invested 5 years, though, and didn’t see any internal advancement opportunities, Carla realized that it was time for her to pursue a career that would allow her to further her leadership & management skills elsewhere.

Upon putting her resume on Ziprecruiter, she (naturally) receive a lot of attention and job interviews, but remembers her experience interviewing with E&L Global Communications as the most memorable of all. Attracted to the company’s mission, contagious energy, and growth structure, Carla knew that she had found her home and the last stop she wanted to make on her career train.

Since starting with the company in July, Carla has redefined her goals and what success means to her. With intentions of being promoted into an Assistant Management role within the company in the next 2 months, she comes to work every day ready to work and eager to win. A continuous pace-setter in national sales rankings, Carla shows us that generating new customers for our client is all a matter of your attitude and your mindset. Since her promotion to Lead Client Manager last month, she know holds responsibilities coaching, training, and mentoring new hires for the company.

When asked what she loves most about working at E&L Global Communications, Carla responds “the relationships built; whether I’m interacting with my coworkers, customers, or managers, I feel like I’m working with like-minded people – people who make me want to work harder and are genuinely interested in my success.

If there’s one thing we’re certain of, it’s that there are great things in store for Carla and this blog is just the first of many accomplishments coming her way. As excited as we are about what she has done in 2 short months, we are even enthusiastic about her future within E&L Global Communications and the places she sees herself taking the company. We wanted her to know that her contributions are immense and seen by our entire Executive Team. Carla – keep up the amazing work. You make us proud!

Shine Bright Like A Diamond: E&L’s Spotlight On Suzanne

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Steve Jobs famously said, “it doesn’t make sense to hire smart people and then tell them what to do; we hire smart people so they can tell us what to do.” There is no better way to summarize the feelings we have about Suzanne Neforos than to say we followed Job’s quote and hired one of the smartest, most energetic young professionals we’ve ever met!

Born and raised in North Olmsted, OH, Suzanne has been a social butterfly since birth! Described by her family as outgoing, determined, and creative, she was involved in nearly every activity under the sun as a child and teen – french club, key club, musical theater, thespian troupe, Concert Choir, and a vocal jazz group! Attending Kent State after high school due to the proximity to family and homey feel, Suzanne knew she had found her home for the next 4 years. She kept busy between gospel choir, Relay for Life, American Marketing Association and as a legacy to the Delta Gamma sorority! It was there as a New Member Educator to incoming sisters that Suzanne found her love for recruitment and training.

Majoring in Managerial Marketing and minoring in International Business/Communication Studies, Suzanne knew from high school that she wanted to be in a sales management position, preferably as her own boss. Something about dressing up in a suit, building strong relationships with clients and helping improve their business operations intrigued her. Immediately after college, she started working as a Marketing Specialist for a chemical company, traveling 5 days a week to different states to train sales representatives. Learning extensive skills in negotiations, acquisitions, and face to face communications, Suzanne left to start a career in pharmaceutical sales.

Something interesting happened, though, and despite experience in business to business sales, a 4-year degree, and all the necessary certifications, Suzanne had trouble finding gainful employment. It was then she ran across the Management Development Program at E&L Global Communications and never looked back. A believer in performance-based growth, Suzanne excelled into both leadership and management roles; so much that she was offered an opportunity last year to oversee the entire Human Resources Department. Since her promotion, E&L Global Communications has grown into a respected small business in the local Detroit/Troy community and a haven for marketing/sales professionals looking for more career growth.

On the weekends, she LOVES to try new restaurants – preferably sushi and Mexican. She’s a fur mom to two, Shameless (on Netflix) binge-watcher, barre extraordinaire, THE biggest fan of the real housewife series (ATL, NYC, OC – all of them!), and a believer in spending quality time with the people that matter most to her – her family and significant other. She lives by the strength and grace she learned from her mother, the knowledge that she is exactly where she is in life because of her efforts, and the desire to make E&L Global Communications the most sought after marketing firm in the Midwest. This isn’t the first or the last you’ll hear of this firecracker, as the pride we have for Suzanne’s character and work is immense. To keep up to date with her career growth and office shenanigans, follow Suzanne on E&L’s Twitter, @eandlglobalcomm, and to read more of her biography, check here!