It’s one of the most famous annual sporting events in the United States. It’s where champions are made. It’s March Madness.
Basketball is a huge topic of conversation at E&L Global Communications, especially during March! As we anxiously await the Final Four this weekend, we have chosen to share an exclusive interview with our very own collegiate basketball player – our VP of Marketing, Meshak!
So, Meshak, how did you initially get interested in basketball?
I initially got interested in basketball by staying up late and sneaking up in the living room so that I could catch the Lakers game at 4-5 AM. I fell in love with the sport just by watching it.
Now that’s dedication! Who did you play for in college and which position did you play?
I played for a small school in Southern Indiana called Vincennes University as a Point Guard.
We have to ask, who is your favorite basketball player of all time?
That would be none other than Kobe Bryant!
Kobe Bryant is an amazing basketball player! Now, on to college basketball. We know you love March Madness, but what is your favorite aspect of it?
The non-stop basketball games – the underdog story is always thrilling!
Agreed! Next, we think we can guess this based on fan memorabilia in your office (haha), but who is your favorite collegiate team and why?
That’s easy – The North Carolina Tar Heels! I love the legendary coach, Dean Smith, and the history of the program.
Nice choice! And who is your favorite collegiate player?
Nigel Hayes (a Forward for the University of Wisconsin); he plays his heart out and stands up for what he believes in!
We’re going to play devil’s advocate here and ask, who is your least favorite collegiate team?
Haha, that would be the Duke Blue Devils. When they were beat by South Carolina this year, I really enjoyed that.
On that note, what is your favorite collegiate rivalry?
UNC vs Duke – the excitement and anticipation is like no other!
Who do you predict will win the National Championship?
UNC is going to win it all and cut down the nets in April! I can’t wait to see it happen!
Love the confidence! Last question, how has playing basketball helped in your professional career?
It has really taught me the fundamentals of leadership and how to be proactive instead of reactive. If execution doesn’t begin with planning and preparation, your goal then becomes a wish. Competition has always been a core value for me. By playing sports my whole life, I have learned that you can have results or excuses, but not both.
Thank you, Meshak, for taking the time to share your all of your insights! We look forward to the Final Four games this weekend and the National Championship party in the office Monday! That’s happening, right? 🙃😉
Steve Jobs famously said, “it doesn’t make sense to hire smart people and then tell them what to do; we hire smart people so they can tell us what to do.” There is no better way to summarize the feelings we have about Suzanne Neforos than to say we followed Job’s quote and hired one of the smartest, most energetic young professionals we’ve ever met!
Born and raised in North Olmsted, OH, Suzanne has been a social butterfly since birth! Described by her family as outgoing, determined, and creative, she was involved in nearly every activity under the sun as a child and teen – french club, key club, musical theater, thespian troupe, Concert Choir, and a vocal jazz group! Attending Kent State after high school due to the proximity to family and homey feel, Suzanne knew she had found her home for the next 4 years. She kept busy between gospel choir, Relay for Life, American Marketing Association and as a legacy to the Delta Gamma sorority! It was there as a New Member Educator to incoming sisters that Suzanne found her love for recruitment and training.
Majoring in Managerial Marketing and minoring in International Business/Communication Studies, Suzanne knew from high school that she wanted to be in a sales management position, preferably as her own boss. Something about dressing up in a suit, building strong relationships with clients and helping improve their business operations intrigued her. Immediately after college, she started working as a Marketing Specialist for a chemical company, traveling 5 days a week to different states to train sales representatives. Learning extensive skills in negotiations, acquisitions, and face to face communications, Suzanne left to start a career in pharmaceutical sales.
Something interesting happened, though, and despite experience in business to business sales, a 4-year degree, and all the necessary certifications, Suzanne had trouble finding gainful employment. It was then she ran across the Management Development Program at E&L Global Communications and never looked back. A believer in performance-based growth, Suzanne excelled into both leadership and management roles; so much that she was offered an opportunity last year to oversee the entire Human Resources Department. Since her promotion, E&L Global Communications has grown into a respected small business in the local Detroit/Troy community and a haven for marketing/sales professionals looking for more career growth.
On the weekends, she LOVES to try new restaurants – preferably sushi and Mexican. She’s a fur mom to two, Shameless (on Netflix) binge-watcher, barre extraordinaire, THE biggest fan of the real housewife series (ATL, NYC, OC – all of them!), and a believer in spending quality time with the people that matter most to her – her family and significant other. She lives by the strength and grace she learned from her mother, the knowledge that she is exactly where she is in life because of her efforts, and the desire to make E&L Global Communications the most sought after marketing firm in the Midwest. This isn’t the first or the last you’ll hear of this firecracker, as the pride we have for Suzanne’s character and work is immense. To keep up to date with her career growth and office shenanigans, follow Suzanne on E&L’s Twitter, @eandlglobalcomm, and to read more of her biography, check here!
E&L Global Communications in Troy, Michigan recently achieved a milestone of being in business for 4 years, and where statistically most small businesses fail within the first 5 years, our firm is only just hitting our stride! My role as the VP of Marketing has been the career I have already dreamed for and has allowed me to grow a remarkable amount over the last years. I wanted to share with you 4 “keys to success” I’ve learned in the 4-year history of E&L Global Communications and hopefully shed some light on attributes that lead to long term career growth!
1.You Must Have Vision
Overall, the last 4 years have been incredible and the adoration I have for E&L is tremendous! This company has produced business partnership, friendships, love, support, growth, travel, and everything in between. There are businesses that you can build alone and businesses you can build with friends, and our company would be nothing without the loyal and supportive team we employ. As my favorite quote by Larry Wall goes, “the road to success is always under construction!” Thanks, Troy and Michigan for a great 4 years and cheers to much more to come!
Internships have become an integral part of the college experience, spanning the length of most students junior and senior years! In an effort to broaden classroom teachings into the business world, it is encouraged to accept roles in industries both within your major and without. Following the guidance of his school, Oakland University, Ryan Smith began exploring opportunities and was immediately attracted to E&L Global Communication’s Human Resources internship! Despite his major in communications, Ryan knew 4 months immersed in HR would be sure to prepare him for graduation. What better way to improve his people skills and confidence in communications than to represent employees in the workplace?
Fast forward through his interview process (obviously he aced it!), and Ryan was offered an internship back in August that would come to shape him professionally in more ways than one! As his time in the office comes to an end, we’ve asked him to reflect on his 4 months with us and share what truly differentiates E&L’s HR role from being another coffee fetching, errand running internship!
Call us sports aficionados or addicts (according to our significant others, haha) but here at E&L Global Communications, we are all bonded by our love of competition and athleticism. With the Olympics just ending, college and professional football starting, the Stanley Cup Playoff games and basketball around the corner, our spirits are THIS high! So we thought, why not share our passion, knowledge and jokes with other fans out there and correlate our first love (work) with our second love (sports)!
We’d like to introduce you to Meshak Faton, the LA Lakers #1 groupie, Suzanna Neforos, who’s #AllIn for the Cavs, Ryan Smith, who’s crazy for the Colts and Kyle Pomicter, the Lions only fan (just kidding about the last part Kyle, haha)! We asked our panel a series of 10 sports related questions and encourage you if you’re a Seahawks or Manziel fan, avert your eyes NOW cause these guys aren’t holding back!
Q – Alright gang! Fun question to start us off. Who do you think is the most overrated team in football?
M – Seahawks.
S – Steelers! GROSS!
R – Seahawks!
K – Longhorns.
Q – What do you think would make the Detroit Lions a Super Bowl winning team?!
M – Setting higher standards and expectations, starting with the front office.
S – They will be now that I moved here, haha!
R – Pixie dust
K – An NFL strike
Q – Who has the best rivalry in all of sports history?
M – Lakers vs. Celtics
S – Michigan vs. Ohio State
R – UNC vs. Duke
K – Peyton Manning vs. Tom Brady
Q – The most overrated athlete in any sport? (sorry Johnny!)
M – Tony Romo
S – Johnny Football!
R – Johnny Manziel
K – Floyd Mayweather Jr.
Q – How do sports relate to our business in marketing & sales? One word answer only!
M – Discipline
S – Passion
R – Camaraderie
K – Mentality
Q – #1 Sports arena you have to visit in your lifetime!?
M – Stamford Bridge – Go Chelsea F. C.!
S – Staples Arena
R – Fenway Park!
K – Lambeau Field
And that’s a wrap, folks! These 4, all dominant forces within E&L Global Communications, are the QB’S of their respective departments. Whether spearheading marketing, recruitment, human resources or our internship team, they portray the qualities of every successful athlete; grit, perseverance, talent and ambition. While our personalities and taste in teams may differ, our commitment level to our client and goals are unanimous. Like a sports team, we’re constantly looking for our next Michael Jordan and encourage you to check out our Instagram @eandlglobalcomm to check out our next draft opening!
Something you’ll gather by following our blog site or social media, is that the strength and success of E&L Global Communications is derived from our team. Without the 25+ hardworking, ambitious, passionate personalities that make our firm, we wouldn’t be a fraction of the company we are. So, in order to provide our team the kind of environment and culture they deserve, we make sure to offer 3 things: 1) a positive atmosphere, 2) challenging work and 3) the opportunity for travel.
Following just that, 7 of our team recently made their way out of Troy, down South, to the big city of Dallas. Traveling for our client brokers’ annual National Conference meant that our suits were ready and our networking skills on point! Not even plane delays could damper our spirits, haha!
We arrived that Friday and spent our night socializing with old friends and new, and of course taking in some Texas sized dinner! Yes, everything really is bigger there, including this hotel – just look at it!! Seeing as how our telecom client has representation from coast to coast, we mingled with Californians, Floridians, New Yorkers and more!
Saturday was a rollercoaster of events, ranging from motivational meetings, executive level coaching, leadership development breakouts and awards recognition. We even opened the morning in a general session for over 2,000 marketing and sales professionals! Talk about feeling a part of something larger than yourself. Our team members, then separated by their experience within the industry, received personalized coaching aimed at helped them develop into the next phase of their career. Did we mention E&L Global Communication’s VP of Marketing, Meshak, was recognized on a national level by our client for our office’s consistency and reliability to hit targets?!
The night continued to improve as we moved into a cocktail hour, 3 course dinner and red carpet fashion show (hence the mood lighting and photo booth fun)! If there’s one thing you should know about our client, it’s that they know how to have a good time and love to reward us for our year round performance. We were so distracted though by the models walking the runway and people on stilts to process diner, haha! Saturday night concluded with more networking, strategizing and meeting mentors and coaches of ours from all across the country.
As sad as we were to wrap up our weekend and head back home, we were reinvigorated to know that this conference is going to be one of hundreds over our years at E&L Global Communications. To know that they will just keep getting bigger and our team will continue getting better, brings us great joy and anticipation. Congratulations to everyone who was invited to attend, recognized and rewarded. You guys keep setting the pace for our client and we’ll keep providing the travel opportunities near and far!
It’s been a full and fulfilling 2 months interning with E&L Global Communications and as sad as I am to leave, I walk away knowing that the growth I have seen in myself is tremendous! Though never shy or lacking confidence, I can undoubtedly say that I walk and speak more sure of myself than ever. As I approach my final year at Central Michigan majoring in Fashion Design, I know that I am more qualified than ever to find my dream career out of school.
I was asked by the E&L Global Communications Management Team to write a short summary of things I loved about my internship, something that could have been improved and what I recommend for the company…so here we go!!
Wow, I truly don’t even know where to start!
Management genuinely cared about me and my well-being (in and outside of the work place.) They gave me personalized one-on- one coaching catering to my goals and how I personally learn best.
COMPANY CULTURE!! When you’re surrounded by great people with the sameprofessional goals and mindset as you, what more could you want? I’ve truly metsome of the greatest people in my time here that I will always remember.
Team nights!!! Once a week we would head out after work to catch happy hour or play sand volleyball and the bonds I was able to form outside of work were even stronger than inside the office!
Management is always setting goals, which means CONSTANT growth and CONSTANT motivation to succeed. Such an amazing atmosphere to be apart of.
Part of me wants to say that I wish the internship were paid, but the other half of me says no. Yes absolutely, having a paid internship would have been great, but I do think that having an unpaid internship really weeds out who is there solely for a paycheck, versus who is there to genuinely learn, succeed, and see results in their work. So for me, I did not mind that the internship was unpaid, but I think maybe more applicants would consider short term and long term employment in the future if it were a paid opportunity.
Advice to Management:
Keep up the motivating and inspiring atmosphere of the office. That kind of energy is contagious and can motivate people to do things they never thought they could – because that’s what it did for me.