Back to Back Champs! 🥇🏆

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A lot can be said about businesses that end the year strong and that’s just what we did here at E&L Global Communications. Both in November and December, our company was recognized as our client’s number 1 asset nationwide.


How did we do it?

How did our company stay motivated when many other businesses fell into the holiday season trap? How did our team not only push through and stay consistent but also exceed our targets and see growth over those months?

When we sat down and thought about it, 5 things came to mind:



This might be weird to say but being number 1 wasn’t our goal. Claiming a gold medal or taking the number 1 spot doesn’t always mean you’re doing well. If everyone is doing poorly and you just barely do better, that’s not enough. We wanted to dominate our market and blow our client’s away. To do that, we focused on being our best versions and beating our numbers from November.

We began with the end in mind.

In sales it’s easy to say “there are ups and downs” or “it’s seasonal” or “there are good months and bad months”. At E&L Global Communications, we would argue that the seasons and months are only as strong as your mindset. If you believe sales is seasonal, then it will be. If you believe that you can hit your goals regardless of day, week, month, or season, you open the door for much more success.

We began with the end in mind (the end being TOTAL domination). We knew that, if we were going to exceed our November, we had to keep have a relentless focus on the goal. we had to be completely in the zone. We had to wake up hungry and go to bed wanting more. Having such a clear goal made our path simple and structured.

We set our standards high

Have you ever heard the phrase- shoot for the stars and you might land on the moon? It’s easy to become complacent when you are on top. It would have been easy for us to be okay with doing what we did in November; therefore, we set our November numbers right below our standard and raised expectations. Why? Because the goal is always constant and never-ending improvement.

We knew that the right players make the right team

Not to brag too much but the individuals who make up the E&L Global Communications are some of the best individuals we’ve ever worked with. They constantly look to grow, develop, train, and come through for our clients. Like cause and effect, there is a bond within our team to see everyone else succeed that it drives everyone to perform even better and so on and so forth. Care + Commitment + Grit = Success

In December we saw numerous people step into leadership roles and training roles, take on new responsibilities, and morph into team leaders that could lead others to success.

We set out to have fun!

We have a lot of fun as a team and organization. Referring back to our 1st tip of keeping the goal in mind and our relentless attitude for success, nothing could make what we do more worth it than having a great team of positive minded, driven, and fun-loving people. Working with people who motivate you and make you laugh? #wining!

With such lofty goals, we knew we had to make the journey fun and filled with rewards along the way. We ran competitions, we competed with one another, and we shared a ton of laughs! (Peep our Instagram for proof!) Just keep in mind that the amount of fun you have starts with you. Your attitude determines your present which, in turn, affects your future.

So there you have it! Those were the big 5 things that worked for us in December.


2017 ended as a great year for E&L Global Communications and we’re taking this momentum into 2018. Our office is growing and we’re ready to meet with our clients in Dallas for our annual “Keys to Success” meeting where we will discuss our goals for 2018. Here in Troy, Michigan, the goal is triple in size and open two new branches.

How will we do it? By focusing on our 5️⃣ ingredients for success.

Connect with E&L Global Communications on LinkedIn and Twitter for all of our latest tips, news, and team growth!

Introducing E&L’s newest client, Ooma!

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The marketing and sales industry never stops growing. Why? Consumers are always buying and companies are always selling. Large clients seek to increase their customer base through various marketing methods. So, which method is the most effective? Face-to-face direct marketing and sales, however, large corporations are so massive that it’s nearly impossible to interact with the average consumer. This is why they outsource to direct marketing and sales firms, such as E&L Global Communications, to market their product or service. These clients love us because we have proven-to-work systems, we are cost effective, and we guarantee a 100% return-on-investment! It’s no wonder why clients choose E&L Global Communications to represent them, such as its newest client, Ooma!

Who is Ooma?Image result for ooma

Ooma is a enterprise-level phone system that provides Voice Over Internet Protocol (VOIP) service for both consumers and businesses. Ooma has become the #1 internet phone service in the United States!


Why Ooma?ooma

Ooma is high quality AND cost effective. Plus, it has more features than any other internet phone service provider including: a virtual receptionist, extension dialing, conferencing, and music-on-hold. Ooma is the ultimate phone service for any business, service or industry – it’s affordable and professional!


What will E&L Global Communications do for Ooma?Image result for ooma office

Due to our success working with other telecommunications clients, Ooma jumped at the chance to have E&L Global Communications represent them for “Ooma Office” – a business-to-business campaign working with small to medium-sized businesses in the greater Detroit/Troy, MI area!


What’s next?Image result for business growth

Working with a billion dollar client like Ooma is a huge stepping stone for E&L Global Communications. Our goals are to expand Ooma’s business-to-business campaign into at least 3 new markets by the end of the year!


E&L Global Communications is thrilled to be working with one of the fastest growing telecommunications clients in the country. As our portfolio of clientele grows, our company grows, providing even more opportunities for our team members! For updates on E&L Global Communications‘ growth, team, and clients, be sure to follow us on Twitter: @eandlglobalcomm!